Abstract
Thinking the Unthinkable
The idea of a franchise is an intriguing one because its life rotates about a name. Wherever the name goes an entourage of buildings, desks, stoves, storage bins, and countertops follow - to help make the name substantial.
Ed. note: See related article, "The Grit and Grist of Thinking...".
How to Cite:
Nicholson, B., (1993) “…The Unthinkable House”, Oz 15(1). doi: https://doi.org/10.4148/2378-5853.1247
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