Volume 53 • Issue 1 • 1970

article

Marginal Costs and Editorial Spinoff: A Case History

  • Tom McCormick

Volume 53 • Issue 1 • 1970

Significant Trends Affecting Your Audiences

  • C. B. Ratchford

Volume 53 • Issue 1 • 1970

The Space Agent

  • Ralph L. Reeder

Volume 53 • Issue 1 • 1970

Modernizing Information Programs: Patterns for Action

  • Ward W. Konkle

Volume 53 • Issue 1 • 1970

Who Reads the Paper?

  • Ralph S. Yohe

Volume 53 • Issue 1 • 1970

backmatter

The Editor's Corner; Meet ACE Authors

  • R. E. Stevenson

Volume 53 • Issue 1 • 1970

introduction

Table of contents and editorial information

  • R. E. Stevenson

Volume 53 • Issue 1 • 1970